Target demographics

  • East London locals

    Primary target demographic includes local residents who live in and around the East London area.

  • Sustainability advocates

    Those that are passionate about eco-conscious dining would find Raan appealing. This includes people who value restaurants with a strong commitment to sustainable sourcing, zero-waste practices and environmental responsibility.

  • Foodies

    Raan offers a blend of traditional and sustainable cuisine, making it a unique destination for those who like to try London’s new hot spots.

  • Local professionals

    As Raan will offer an affordable workspace, it will attract local professionals and remote workers looking for a welcoming place to work, network, host meetings and dine.

  • Late night crowd

    The basement bar and the selection of cocktails / mocktails will likely appeal to a younger demographic seeking spots to go out in Shoreditch.

  • Socially conscious

    Given Raan’s commitment to the community, this could attract families and socially conscious diners looking for a restaurant that offers a range of affordable menu options and supports good causes.